One minute video on doing Business in China. Free and informative. Enjoy! ...
http://Internationaltoolkit.com can be found online, or for free at ITunes...
There's plenty of hype about how you can use social media to build your company. In the United States, we're told that if a business has a low marketing budget, it still can put up a Facebook page, for example, and profit from it. That remains...
Businesses study countries and their markets as they ponder which international markets to enter. They often ask such questions as: • How big is the market? • What is our market niche? • How do we reach our target market? • What will our brand look like? • How will we...
How do you pick a market? Are you looking only at market size and whether or not they speak English? In international market entry, there are many variables including: culture, economics, the amount of local people needed, local production needs, and the ability to preserve...
a) Task them as you would Americans. Today's management styles are about tasking with autonomy, getting "out of the box" and saying things like: "Here's the job, you are the team, make it happen." But do foreign employees really want to take initiative? Many cultures will be...
How does a firm choose a foreign market for its products or services? If only there was a way to logically “grade” a foreign market to sell into. American firms are often confused and intimidated when they try to choose which country to work with...
Learn enough of the local country's language to apologize for not speaking it!...